Mailchimp
All-in-one email marketing platform with automation for beginners
Free plan available · No credit card required · Affiliate link
What Is Mailchimp?
Mailchimp is usually the first place I send people who've never done email marketing before. It holds your hand through the whole process — import your contacts, pick a template, write your email, hit send. The free plan covers up to 500 contacts which is enough for most solo business owners starting out. My main gripe is it gets expensive once your list grows past a couple thousand, but by then you're probably making enough money that the cost doesn't hurt.
Local business owners choose Mailchimp because it solves a specific problem: whether you're a New email marketers, Local shops or Solo service providers. The setup takes less than 30 minutes, and most users see results in the first week.
Ready to save time? Try Mailchimp.
Start free — no credit card required.
Pros
- Very beginner friendly
- Free plan up to 500 contacts
- Built-in landing pages
- Good templates
Cons
- Expensive as list grows
- Automation is limited on free
- Email editor can be slow
Mailchimp vs Alternatives
Not sure if Mailchimp is right? Here's how it stacks up against similar tools.
| Feature | OUR PICKMailchimp | ActiveCampaign | ConvertKit |
|---|---|---|---|
| Pricing | Freemium (Free up to 500 contacts, Paid from $13/mo) | Paid only (from $15/mo) | Freemium (Free up to 1k subs, Paid from $29/mo) |
| Difficulty | Beginner | Intermediate | Beginner |
| Rating | ★ 4.2 | ★ 4.5 | ★ 4.5 |
| Best For | New email marketers, Local shops | Coaches, Real estate agents | Coaches, Course creators |
| Key Features |
|
|
|
Key Features
Download The Ultimate Starter Checklist
7 automated workflows you can set up this weekend. Free PDF — no spam, ever.
Join 2,000+ local business owners automating their workflow.